December 11, 2009

Aviagen Kft widens customer support in Hungary

Aviagen Kft has expanded its customer support in Hungary through its second series of roadshows that are popular with customers.

The Aviagen Kft team is currently learning how to run more roadshows in order to meet demand and cover different topics in new and interactive ways.

This time, presentations were made to two major Hungarian customers, Hungerit and Babolna Broiler, and covered topics such as genetic trends and broiler nutrition. The Aviagen team also discussed a number of topical technical and management issues, including biosecurity, broiler feed economics and salmonella legislation - what it entails and how to comply.

This theme continued in Aviagen's genetic trends presentation, which demonstrated how all major production parameters of the Ross broiler have been constantly improving year on year. There is a sustained increase in body-weight gain and breast-meat yield, while feed conversion and mortality rates have been considerably improved in recent years, said Papocsi.

Jonny Harrison, Regional Technical Director, said: "These are important topics in the region, with the salmonella legislation of particular relevance. Our specialists were able to reassure customers about the work they need to do and offer practical tips on how to comply with the legislation."

The event was completed with a discussion on the future of the industry in Hungary. Papocsi felt that the industry is showing signs of stability and growth in Hungary is now possible.