November 30, 2020

 

Aviagen honors breeder performance excellence with 2020 Flock Awards

 

 

Aviagen's Ross customers in the United States continually outdo their best and this month, Aviagen recognises these stellar performers with the 2020 Flock Awards.

 

Flock Awards are presented to Ross poultry producers who, through team work, attention to detail and management excellence, are able to maximise the genetic potential of their birds. In separate ceremonies led by Aviagen representatives, the winners were presented with an engraved crystal egg.

 

Categories of excellence

 

Based on 2019 flock results, Ross 708 and Ross 308 performance is evaluated in these categories:

 

- Top Egg Producer for the most eggs output per hen housed to 65 weeks;

 

- Top Hatching Eggs for the highest number of hatching eggs per hen housed to 65 weeks;

 

- Top Chicks for the most chicks produced per hen housed to 65 weeks;

 

- Top Hatch for the greatest hatchability (based on a percentage) to 65 weeks.

 

To be eligible, a farm complex must submit all records of depleted flocks received from Aviagen for the previous year, with a minimum requirement of six flocks.

 

In addition to rewarding the hard work of these producers, Aviagen uses the Flock Award programme to provide feedback through benchmarking reports for all customers who participate.

 

Aviagen began Flock Award in 2014 to celebrate the achievements of its valued Ross customers. Since then, Aviagen sees growth in participation each year.

 

"A big congratulations to our 2020 Flock Award winners, who truly represent the best of the best in the US market. We're proud of their skill, passion for their birds and hard work, which make this level of performance possible," said Marc de Beer, Aviagen's North America president.

 

Aviagen's vice-president of sales, Frank Dougherty, said: "We're committed to our customers, who demonstrate year-on-year improvement in bird productivity, health and welfare. We celebrate their achievement and look forward to continuing to work together for even greater future success."

 

Randall Vickery, regional manager of Aviagen North Amerca, said: "Our team congratulates this year's winners. They are a great encouragement and example to growers throughout the region of the performance that can be reached when dedication and teamwork are combined with excellence in stockmanship."

 

Many of this year's high achievers are repeat recipients from 2019.

 

- Aviagen