InVivo launches poultry pre-starter feed

 

InVivo Animal Nutrition and Health has launched a new poultry pre-starter feed across markets in Europe.

From Q1 2015 and mid-2015, the new global brand will also be introduced in South America, and Central America and Asia, respectively.

The new product, Genesa, is designed to optimise the development of the chick. The product helps improve feed intake of day-old chicks, day-old chick viability and flock uniformity. Genesa has been formulated as a well-balanced pre-starter feed using high-quality, digestible ingredients.