October 31, 2017

Nutriad highlights dairy portfolio at US exhibition

Multinational feed additives producer Nutriad participated for the thirteenth time in the World Dairy Expo in early October. 

The company was also a 'Two Star' sponsor of the conference. which welcomed 85,000 dairy farmers and professionals.  During the five-day exhibition, Nutriad engaged with industry players, highlighted new and existing products, and specifically promoted its range of dairy specific solutions.

The Nutriad US team at the World Dairy Expo ranged from representatives from Belize and Mexico to specialists across the US and Canada.  Supporting dairy customers around the world, especially locally, was the principal focus of the company's efforts at this year's event.

A highlight for innovations, the Nutriad booth this year featured a presentation of NutriTrace®, a new technology featuring organic trace minerals designed for a variety of applications in dairy feeding systems. NutriTrace® consists of Zn, Cu and Mn - coupled with various nitrogenous compounds - and provides excellent stability and bioavailability characteristics. Several farmers and nutritionists stopped by to meet Nutriad nutrition experts concerning the new offering.

Nutriad highlighted its range of dairy portfolio products centered around digestive performance, showcasing products like Ben-A-Gest®, Apex® for calves and transition cows, and Ultramix Pro for replacements fed milk replacers.

"The expo this year gave us insight into what dairymen are focusing on given the last 18 months of low milk prices," said Cathy Morris (pictured, right) western regional sales manager of Nutriad. "Big concerns currently range from addressing reproductive issues and heat stress to milk fat depression. Fortunately, Nutriad is well equipped to support dairymen with programmes and products that can support milk and fat production during times of low prices and high temperatures."

Nutriad was one of 10 sponsors of a major presentation by the American Dairy Coalition (ADC), which focused on the Ag Guest Worker Program as a major part of US Immigration Reform. Legislation supported by various farm groups is coalescing around ADC's efforts to enable dairy farmers to count on a secure dairy labor supply. Nutriad supports this effort for over three years and has been at the forefront of efforts to lobby the American Congress.

"Supporting our customers goes beyond providing nutrition and health expertise and allows access to broad-based industry support through organisations like ADC," Keith Klanderman (pictured, left), president of Nutriad USA, said. "The long-term viability of the industry demands we pay attention to emerging trends whether they are nutritionally focused or have operational ramifications."