August 23, 2006

 

DSM opens its second premix plant in China

 

 

DSM opened its new feed premix plant in Liaocheng in Shandong province, China on Tuesday (Aug 22).

 

Through the investment, the company aims to provide animal nutrition vitamin and mineral premixes to feed customers in North and North East China.

 

The investment serves two key strategic aims; growing the company's specialty portfolio in nutritional products and expanding its presence in the emerging Chinese market, Jos Schneiders, President of Animal Nutrition and Health, DSM Nutritional Products, said.

 

The Liaocheng plant would produce around 15,000 tonnes of vitamins and mineral premixes a year. It is the company's second feed premix facility in China after the DSM Vitamins (Shanghai) Limited feed premix plant.

 

Premix production is one of DSM's core businesses. The premix would be produced under the ROVIMIX trademark and products would include the use of phytase for environmental protection, beta-carotene for improved dairy cow productivity and ROVIMIX Hy-D for improved performance of poultry and pigs.

 

The Liaocheng plant includes systems to ensure full product traceability and premixes would be tailor-made to meet customer requirements. The new facility would serve customers primarily in the provinces of Shandong, Hebei and Henan.

 

DSM's strategy, named Vision 2010 - Building on Strengths, focuses on accelerating profitable and innovative growth of the company's specalties portfolio.

 

The group has annual sales of over EUR 8 billion and employs 22,000 people worldwide. The company is headquartered in the Netherlands, with locations in Europe, Asia, Africa and the Americas.

 

DSM (China) Limited DSM began trading with China in 1963. The company opened its first representative office in Beijing in 1993.

 

Since it began investing in China over a decade ago, its annual sales in China has increased from US$20 million initially to US$ 600 million.

 

DSM is currently involved in 8 joint ventures in China, 11 wholly-owned foreign enterprises and 6 wholly owned sales offices in China, which together employ more than 3,500 people.