June 27, 2018

Diamond V appoints sales support manager for Europe team

Diamond V has recently appointed Dr. Frank Looff as its Europe team's technical sales support manager.

"I am happy to announce Frank has joined the Diamond V team," said Chris Van Anne, managing director for Diamond V's European business unit. "In this new role, he will serve dairy producers, veterinarians, nutritionists, and feed manufacturers, and help Diamond V develop the ruminant market in Germany, Austria, Switzerland, and Hungary."

Dr. Looff was raised on a dairy farm in northern Germany. He earned a business degree and worked five years in finance accounting before studying at the University of Kiel in Germany, where he earned his BSc, MSc, and PhD in agricultural sciences and animal production.

Prior to joining Diamond V, Dr. Looff worked as a ruminant nutritionist for Pioneer, developing the company's differentiation strategy in both the German and French markets as well as providing technical and commercial support for the company's 80-plus regional sales staff in Germany.

"Frank's dairy background, industry experience, and connections to local stakeholders will be a valuable asset as he communicates the value of our "Immune Strength for Life" platform," added Van Anne. "He also has an extensive knowledge base covering feeding characteristics of both corn and grass silage in the complete production system to increase income over feed cost (IOFC), which will prove invaluable as Diamond V expands in the region."

Dr. Looff is fluent in German and English, and is conversational in Danish. He is based in Hamburg and can be reached at: flooff@diamondv.com.