March 2, 2013
India's OSI Group to boost egg consumption
Branded, frozen French toast, omelettes and boiled eggs will be launched by US-based OSI Group in India at retail stores and fast-food restaurants soon, hoping to add to its Indian turnover of US$46 million.
Bhupinder Singh, Chief Executive of OSI's Vista Processed Foods, said the company currently sells frozen food to Subway and Papa John, and is the sole supplier of such products to McDonald's in India and the Middle East. The company supplies 100,000 eggs from its farms in Pune and Hyderabad, and is aiming for a 20% growth this year. The launch of frozen omelettes, French toasts and boiled eggs is expected to boost egg consumption in India, which produces 61 million eggs a year or 3.6% of global production.
