Giant German chemical firm BASF announced Monday it has increased its production capacities for vitamin A by 25% in its plant in Ludwigshafen, Germany, to meet rising demand for its vitamin A products, as well as in response to the global market growth.
Vitamin A is an essential and fat-soluble micronutrient and is used by the human and animal nutrition industries in feed and food products, and by the personal care sector as well. Vitamin A supports, for example, the function of the eyes, lungs and skin. It also helps to prevent growth disorders and supports skeletal development.
"With our vitamin portfolio, we are leaders in supply reliability and high quality: Our vitamin A stands out, thanks to exceptional product stability and bio-availability. This capacity increase shows our commitment to the growing vitamin A market", said Dr. Christopher Rieker, head of BASF's animal nutrition business.
In animal nutrition, Vitamin A is used as feed additive in all types of feed for livestock and companion animals. In human nutrition, vitamin A is used in supplements and to fortify foods and beverages. The BASF product portfolio includes a broad range of fat-soluble and water-soluble vitamins. BASF also offers vitamins A/D3, D3, K1, B2, B5, E and Choline Chloride.
Presence at IPPE
BASF Animal Nutrition, meanwhile, will present its comprehensive product portfolio for the feed industry at the International Production and Processing Expo (IPPE) in Atlanta, USA, on January 27-29, 2015 (Hall A, Booth A 1928). The IPPE is the world's largest annual poultry, feed, and meat technology exposition.
In addition to its vitamin portfolio, BASF offers the feed and pet food industries one of the broadest ranges of feed additives on the market, including enzymes, trace elements, carotenoids, organic acids and calcium bentonite.
Known as the world's largest chemical producer, with over 112,000 employees as of the end of 2013, BASF constantly develops and improves its product range and formulations to meet the needs of the animal feed industry.
In 2013 BASF achieved sales of about €74 billion (US$83.18 billion). BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN).
For further information on BASF, log on to www.basf.com.