January 11, 2024

Cranswick expands portfolio with acquisition of Froch Foods Holdings

United Kingdom-based food producer Cranswick has confirmed its acquisition of Froch Foods Holdings, a specialist processor focusing on pork and poultry-related products, Pig World reported.

Operating from its dedicated facility in Stourton, Leeds, Froch Foods employs 74 workers and is known for providing unique processing capabilities. The company plays a vital role in the production of a diverse range of bacon and cooked meat products, serving as a key partner to its flagship retail collaborator.

The acquisition, currently awaiting standard regulatory approvals, is anticipated to enhance Cranswick's extensive portfolio. This move aligns with Cranswick's broader strategy of strengthening its presence in the food processing industry, emphasizing its commitment to ongoing investment and expansion.

As Cranswick continues to bolster its swine herd, the company is concurrently making substantial investments in enhancing its primary pork processing capacity. The strategic acquisition of Froch Foods aligns seamlessly with Cranswick's objectives, providing complementary capabilities in bacon and cooked meats production.

Adam Couch, chief executive officer of Cranswick, said the addition of Froch Foods is complementary to their existing bacon and cooked meats production capabilities and aligned to their continuous commitment to invest and expand in current categories, add additional capacity, and drive efficiencies across the business.

-       Pig World