Roxell, a Belgium-based developer of automation systems for the poultry and pig industries, has appointed Francis Lecot as its area sales manager for Eastern Europe.

With commercial, technical and international experiences in various business environments, Lecot will hold the responsibilities of developing opportunities and servicing clients in the region.

“We are delighted to welcome Francis in our sales team. Establishing long lasting business relationships is the main focus of our sales team. With Lecot on board, we are in a better position to achieve this goal in Eastern Europe,” said Bart Roels, Roxell’s international sales manager.