January 9, 2007

 

Cobb appoints new director of world marketing

 

 

Brian Cosgriff, who has been general manager for Cobb Europe for more than three years, has been appointed to the new position of director of world marketing.

 

He has over 20 years' experience of sales and business development in international markets including senior positions with SmithKline Beecham Animal Health and Embrex.

 

The need to diversify the range of products and the ability to address the business needs of customers in various markets would be critical, said Jerry Moye, who takes over as the new world president of Cobb in January.

 

Cobb's marketing team would be the co-ordinator of the company's strategic planning for product development.

The team would include Cobb marketing manager Clark Baird, product research manager Pete Sbanotto and the regional product managers Jay Hughes in the USA, Rodrigo Terra in Brazil and John Vincent in Europe.

 

Cosgriff, who obtained a BSc at Christchurch University in New Zealand and began his career there, has worked in Australia, North America and Europe.

 

He has been involved in the animal health and poultry industries for most of his career.

 

Brian Cosgriff