November 23, 2007

VIV India 2007 lays solid foundation for future growth

press release

Quality was keynoted at the first VIV India fair held earlier this month in New Delhi. Emphasising education and featuring an array of international exhibitors never before seen in India, the exhibit has surpassed previous industry events held in the country.

In its inaugural fair, around 3,339 visitors passed through the doors of VIV India 2007, of whom 577 are foreigners. In addition, 115 exhibitors from 23 countries made key contacts with international delegations from participating foreign companies including Iran, Korea and Russia

V.L.Chopra, the minister responsible for India's livestock industry, officially opened the show and his presence was complimented by representatives of relevant government departments and institutions.

Global agribusiness financial firm Rabobank chose VIV India2007 as its platform to officially present the report "Challenges and Opportunities in the Indian Animal Protein Market". Rabobank used the occasion to present

Chopra with its first copy of a report it authored on the state of Indian markets for poultry, dairy and aquaculture.

Rabobank and Novus also showcased their respective dairy and aquaculture conferences in the event. This opening show's high attendance and the bullish prospects for India's livestock sectors predicted in their reports implies the obvious: the ongoing transformation of India's livestock sector dovetails the first of many such VIV India shows to come.

Given the unstoppable market dynamics which led to VIV India 2007, we can be certain that in 2009, VIV India will return for its second edition. Learn more about the next VIV India when it is announced in spring 2008.