November 12, 2012

 

Graincorp launches new iPhone App to provide market information
 

Press release

 

 


With the launch of GrainCorp's new iPhone App, growers will have market information at their fingertips even when they are out in the field.

 

GrainCorp General Manager, Storage & Logistics Nigel Hart said the App was available free in the App Store.

 

"We are determined to make doing business with us as easy and convenient as possible," Hart said.

 

"GrainCorp's App puts information and power directly into the hands of the growers. It gives them instant access to all of the many prices posted at our silos. This helps growers take advantage of the strong competition for their grain in our network.

 

"The GrainCorp App means that all the information a grower needs to make their most important marketing decisions is instantly available in their pocket, wherever they are."

 

"Smartphone penetration is high in country areas. The feedback from our growers is that they want convenient access to information. We'll continue to refine and improve the app based on their feedback," Hart said.

 

Hart said, "GrainCorp had also extended our core systems to allow growers to sell to a cash price from their warehoused inventory. It intends that this will be an enabler for growers to make all sales decisions at home or in the paddock".

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