A five year search for their ideal genetics partner ended in August 2010 for Croatian pig producers-the Ivancic family-when they signed a contract with JSR Genetics, the UK-based international pig breeding company, for the supply of breeding stock to their Agro-farmer d.o.o business based at Sevete Ludbreske, Croatia.
 
As JSR's first Croatian agents, licensed to sell JSR stock throughout the country, General Director Bozidar Ivancic and his son Ivica, who operate Agro-farmer as a pig, dairy and arable enterprise, have long planned to grasp the opportunities presented by the developing Croatian pork market. However, establishing the right partnership, at the right time, has been crucial.

 

"We researched genetics companies worldwide and JSR's reputation for world class genetics is second to none. Their scientific approach and technical back-up will help us to optimise performance here in Croatia, for local producers. We now believe that the time is right for Agro-farmer and so have made our investment,” said Bozidar Ivancic.

 

The first shipment of JSR stock will arrive in Croatia in December 2010 and will include Genepacker 90 parent gilts, chosen for their consistent prolificacy and longevity, Genepacker Large White and Landrace great grandparent gilts and boars and, as terminal sires, Geneconverter 600s, selected for their fast, cost effective growth.

 

For JSR's international sales director, Paul Anderson, the partnership rewards his support of Bozidar and Ivica over the last five years and opens the door into Croatia, a market which JSR regards as having great scope for development.

 

"Bozidar and Ivica have been determined to pinpoint the right time for expansion just as they have thoroughly researched their genetics provider-and we will respond with equal commitment and enthusiasm," said Anderson. "In Croatia the pig population has increased by 13% between 2008 and 2009 rising to 1.25 million, of which approximately 150,000 are sows.  With Croatia likely to enter the EU in the next couple of years, any period of increased prosperity will improve diets-pork is already very popular in Croatia. This is an ideal opportunity for us to demonstrate the capability of JSR Genetics and the stock chosen will help Agro-farmer improve both pork quality and productivity throughout the region.”

Agro-farmer's nucleus herd will be exclusively housed in a new pig unit, built on a greenfield site to be completed in November 2010. Paul Anderson's success with the Ivancic family is already breeding further success for JSR and contacts have been established with potential partners from other regions of Croatia.