September 14, 2009

 

Smithfield transforming into packaged meats business

 

 

Smithfield is transforming itself into a packaged meat business, according to company CEO Larry Pope.

 

Smithfield's makeover is designed to offset the volatility of the fresh pork business, which is vulnerable to changes in ingredient costs and market-based pricings for its products.

 

Pope said while the company's packaged meat business gets less attention, it is a huge profit driver.

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