August 30, 2007

New Frontiers goes cage-free

New Frontiers Natural Marketplace an organic food grocer in the US, announced they would no longer sell eggs from caged hens.

The Humane Society of the US (HSUS) have praised the grocer for its new policy, and said that the chain is "helping to encourage the egg industry to end its confinement of laying hens in battery cages."

According to HSUS spokeswoman Erin Williams, the retailer started adopting the policy in the past two months.

Although the HSUS do not anticipate any further retailers stepping on the bandwagon in the near future, it is currently targeting Wendy's, a national fast-food chain.

The HSUS hopes they would be able to persuade Wendy's to join retailers such as Whole Foods Market, Wild Oats Natural Marketplace Andronico's, New Leaf Community Markets, and Jimbo's Naturally, in stopping the sale of cage eggs.