May 21, 2009

Haarslev A/S, a Danish manufacturer of feed processing equipment, has changed the names of its subsidiaries to create a new corporate brand.

Haarslev now introduces a new corporate brand and visual identity to strengthen the company's activities worldwide. The new brand Haarslev Industries, promotes the activities of Atlas-Stord, Hetland, Sværtek, Tremesa and Haarslev.

The company aims to strengthen its core businesses including processing equipment and plants for the meat, pet food, fish, oil, environmental protection and biofuel industries worldwide.

With the new brand, Haarslev brings together expertise and knowledge in different segments and markets. The combined sales offices and agent network will also give global coverage for the company and the opportunity to explore emerging markets such as Russia and Brazil.

Haarslev Industries will continue to be headquartered in Denmark with additional manufacturing facilities and sales/service offices in Spain, Brazil and Peru.