April 29, 2011
Danisco appoints Market Intelligence and IP Manager (Press Release)
Reporting to Dr Rachel Crowe, Marketing Director, who commented, "Coming from a position of Product Manager, Scientific Support Specialist and European Licensing Specialist with Takara Bio Europe/Clontech Laboratories, Sven's scientific background, expertise and experience in intellectual property (IP) and licensing, combined with his market intelligence and analysis skills, will be a particular asset for Danisco Animal Nutrition."
Sven said, "As a primary component of intangible assets, intellectual property represents an increasing source of value for businesses throughout the world and intellectual property has become an important strategic asset. It is a very positive signal that Danisco Animal Nutrition has recognised the importance of IP asset management and the benefits it can bring."










