November 17, 2016
Aviagen Anadolu customers gather at biennial seminar in Turkey


The biennial event was held on October 13-15, and for the first time, presentations included broiler as well as breeder topics.
Africa Fernández, senior technical operations manager for Aviagen Anadolu, announced the introduction of the Ross® 140 and 400 Clubs at the event. The clubs, which recognise and celebrate excellent performance results, already operate successfully in over 15 countries.
Stephen Jones, Aviagen Anadolu's general manager, and Michael Garden, Aviagen's Middle East and Africa business manager, provided an overview of the global poultry market and highlighted the huge potential that Turkey holds in the future of the industry.
Members of the Aviagen Global Vet Team talked about vaccine programme design and sampling, while Aviagen's nutritionist Dr. Adam Sacranie presented on different phases of feed for breeders and the economic aspects of broiler nutrition. Dr. Victor Olori, Aviagen's global genetic evaluation systems manager, focused on the genetic potential of Ross breeds for the future, emphasising that the trend of visible feed conversion rate (FCR) improvement of previous years will continue.
Data analyst specialist Işil Özkan stressed the importance of sharing performance data, which will help customers identify key areas for improvement opportunities as well as provide vital feedback to the Aviagen breeding programme.
A Q&A session gave the audience the opportunity to address a panel of Aviagen experts on genetics, animal health, nutrition, management and hatchery subjects.
"I am delighted with the high number of attendees from the local industry and the positive feedback we have received," Fernández said. "The programme was based on input from our customers as to what is most important to them. Aviagen Anadolu has a deep-rooted spirit of customer service and the primary objective for our teams is to build relations with our customers and offer them advice and support, which will benefit them as well as the wider poultry industry in Turkey."