September 24, 2024

 

NOVUS establishes business hub in Thailand

 

 

NOVUS, a leader in intelligent nutrition, recently announced the opening of its new Asia-Pacific regional head-office in Bangkok, Thailand.

 

The office will serve as the central hub for the company's operations across the region and reflects the company's commitment to help protein producers in Asia-Pacific grow their business.

 

The move is a significant milestone in NOVUS' growth strategy for Asia. 

 

"The new office will provide a more collaborative and efficient environment tailored to the needs of our team to support the growing operations in Asia" said Jackie Xie, human resources manager for Asia who has been with NOVUS for close to 15 years.

 

The company's Shared Services Center, which consolidates essential functions such as finance, human resources, logistics, and customer service will operate out of the Thai office. Wichai Chiewchanwilas, a longstanding senior member of the Supply Chain team in the region shares that "This centralisation enables NOVUS to leverage regional expertise, improve collaboration, and deliver consistent, high-quality services to customers and partners throughout Asia-Pacific, affirming our goal to deliver solutions closer to the customer."

 

The new office is located at The Parq, a mixed used workplace building, on Ratchadaphisek Road, an area set to emerge as a dynamic commercial district in Bangkok.

 

The opening ceremony was a blend of tradition and innovation, reflecting the company's deep respect for local culture and its forward-looking vision. The day began with a prayer at the Brahmin shrine in front of The Parq followed by offerings from Buddhist monks symbolising blessings for prosperity and success. Members of the NOVUS team then officially opened the office with a ribbon-cutting ceremony. 

 

"We are excited to establish our Asia-Pacific regional office in Thailand, a country with a rich cultural heritage and a dynamic business environment," said Rajeev Murthy, Asia Pacific managing director at NOVUS. "This new office will not only serve as a strategic hub for our operations to drive intelligent nutrition in the industry but also underscores our commitment to investing in this region."

 

The meeting rooms in the NOVUS Asia Pacific regional office take inspiration from the industry and the countries it operates in. Ayam, Baboy, Ghai, Pla are species name in Indonesia, Philippines, India, and Thailand, respectively.

 

For information on how the team in Asia-Pacific is supporting the animal agriculture industry throughout the region, visit novusint.com.

- NOVUS