September 22, 2022

 

JBS hires global sustainability chief

 

 

JBS SA, the biggest meat company in the world, said they have hired Jason Weller as their first global chief sustainability officer, as the company aims to hit their goal of net-zero greenhouse gas emissions by 2040, Bloomberg reported.

 

Weller recently led Truterra, the agricultural sustainability business at farm cooperative Land O'Lakes Inc.

 

His appointment is an effort to improve ESG investors' perception of JBS, which has been criticised for not properly tracking its supply chain and causing deforestation, along with other beef producers.

 

It won't be simple to reach the net-zero goal. Beef production is infamous for its large amounts of emissions from its belching cattle. Deforestation in the Amazon, which has been associated with grazing cattle, is one of the biggest contributors to greenhouse gas emissions. A growing middle class increases demand for meat, while a growing global population increases the need for food production.

 

Weller said the single greatest challenge will be to feed a population of 10 billion people,  and it will put a tremendous amount of strain on natural resource systems.

 

Weller, who was also formerly in charge of the Natural Resources Conservation Service of the US Department of Agriculture, said that his first task will be to evaluate the company's entire meat supply chain, starting with grain growers and cattle ranchers.

 

The Brazilian Amazon will be a focus because, according to Weller, that is where humans will achieve "the best progress and the best results" with regard to deforestation.

 

-      Bloomberg

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