September 7, 2021


Roxell makes appointments to sales team to realise growth ambition



Roxell has recently appointed Mick Whelan as the company's sales director (Americas).


In his role, Whelan will lead the sales and technical support team in North and Latin America. His focus will be on developing Roxell's distributor network and strengthening relationships with integrators.


Other appointments have been made, including:


    - Christophe Baillien as sales director (rest of the world), who will lead Roxell's sales and technical support team for Europe, the Middle East, Africa, CIS countries and Asia Pacific. His goal is to further develop growth markets in those regions;


    - Jo Hillewaert as regional sales manager, who will lead a team of area sales managers in Europe, Africa and the Pacific region. He will also manage Roxell's distribution network in the United Kingdom and Ireland;


    - Tom Van den Kerchove as area sales manager for Africa, who will represent Roxell's sister company Serupa. Serupa designs, produces and installs high quality poultry houses and industrial buildings.


- Roxell