September 2, 2011

Agromed announces Nice Garden as new distributor in Taiwan

Agromed Austria has announced Nice Garden as the distributor of the OptiCell^® range of products in Taiwan. 

OptiCell^® is a natural lignocellulose product made from fresh wood and has high crude fibre content. With a well-balanced combination of fermentable and non-fermentable fibre contents, OptiCell^® is well recognised as a valuable, high density dietary fibre source for modern feed programmes.

"We are delighted to have Nice Garden as our new distribution partner in Taiwan, a very important market for us in Asia," said Helmut Grabherr, CEO of Agromed Austria.  "We see great potential in the Taiwan market and through this partnership we can better address the increased demand from the livestock industry for a lignocellulose fibre product that delivers performance and return on investment."

"OptiCell^® is an excellent complementary product to the Nice Garden portfolio and with our diversified distribution network we can provide OptiCell^® with new opportunities for its wide applications in the livestock sector." said Hank Wu, CEO of Nice Garden.  "Besides developing business volume, Nice Garden will also offer technical support to customers to ensure that the benefits of OptiCell^® are optimised in the applications."

"Nice Garden's experience, expertise and local presence in Taiwan will contribute significantly towards the growing adoption of OptiCell^® in Taiwan and the region," said David Saunders, CEO of LinkAsia Partners. "Indeed, we look forward to a rewarding partnership for all parties as we bring this new generation lignocellulose product to the Taiwan livestock industry."