August 1, 2018


Another successful edition of Hi China 2018, what's in for next year?

Press release


Hi China 2018, which was jointly organized by UBM EMEA and Shanghai UBM Sinoexpo International Exhibition Co., Ltd. Another successful edition of Hi China (HiC 2018) took place between 20-22 June, 2018.



As the organisers of the events we were committed to creating a one-stop purchasing platform for the health ingredients (HiC) and nutraceuticals (HNC) industries. This year was a record-breaking edition with nearly 30,000 SQM and 700 exhibitors from more than 20 countries and regions, including China (Mainland China, Hong Kong, and Taiwan), USA, Australia, Malaysia, Japan, India, Canada, Thailand, Italy, UK, and Greece etc. The high international presence highlighted that more and more overseas companies are considered Hi China as the platform for them to explore businesses opportunities in China.



According to the onsite surveys, many exhibitors secured new deals during the show and build many new connections. On top of this, many finished nutraceutical products exhibitors from HNC, also visited HiC and purchased health ingredients from exhibitors which indicated that HiC was able to assist exhibitors to network and connect with end-channel buyers directly.


2018 was a remarkable year for Hi China 2018 (HiC 2018). Co-located with Healthplex Expo 2018 Natural & Nutraceutical Products China 2018 (HNC 2018) and CPhI China 2018, the combined exhibitions gathered more than 4,000 exhibitors under one roof, and attracted 84,593 professional visitors According to the visitor surveys, over 80% of the visitors were satisfied with the show and product profile, and over 90% of them were very likely to recommend Hi China to their colleagues or friends, which indicated Hi China has achieved great reputation within the industry.


Another highlight of this year's edition was the number of conferences and activities, which offered the opportunities for attendees to grow their knowledge on the trends and developments in the industry, and connect and network with industry colleagues. Some of the most popular features, include the Nature, Health, Innovation-Functional Extracts Application Seminar in Health Industry" organized by Food Additives and Ingredients Industry of Zhejiang, "The Plant-based Raw Material Boosting Function Food Market" organized by Herbridge, the "International Omega-3 & Probiotic Industry Insights Seminar" by U.S. - China HPA, "FSMP & Omega-3 New Role Seminar, and "The 5th Nutraceutical Industry Development Conference-China's Market Entry Strategy for Foreign Dietary Supplements"

In 2019, Hi China will move to a brand new venue-National Exhibition and Convention Center (NECC), Shanghai, China. Some additional good news is that in 2019, Fi Asia-China, our proud brand for the food and beverage ingredients industry with a history of 20 years, will once again take place alongside Hi China. The exhibitions will be co-locate with HNC (nutraceutical), ProPak (food processing and packaging) and Starch (starches and derivate) to create a one-stop purchasing platform for the entire food and health industry chain. On top of this, we will cooperate with many associations, institutes, and media partners to organize hundreds of topic focused sessions, conferences and activities to provide suppliers and buyers with one better platform for networking. We look forward to meeting you at Hi & Fi Asia-China on 19-21 June, 2019!

NECC, the venue for Hi & Fi Asia-China 2019

For more information, please contact us:

Ms. Emma Ruan


Tel: +0086 (0) 21 3339 2280