June 6, 2020


Executive committee announces World Dairy Expo 2020 cancellation



For the first time in its 53-year history, the World Dairy Expo Executive Committee has announced the difficult decision of cancelling the event based on the public health orders and limits related to COVID-19.


World Dairy Expo 2020 was set to take place at the Alliant Energy Center in Madison, Wisconsin, September 29 through October 3, 2020. The annual event welcomed more than 62,000 attendees from nearly 100 countries in 2019.


"Our collective heart is heavy as we share with you that World Dairy Expo 2020 has been cancelled," said Scott Bentley, World Dairy Expo General Manager. "We know how much this hurts; we feel it, too. Please know other options were explored and considered by the World Dairy Expo Executive Committee and staff."


The Alliant Energy Center, home to World Dairy Expo, is a county-owned facility that falls under the jurisdiction of Emergency Order #3 and Forward Dane, the phased reopening plan for Dane County. Public health officials predict Dane County may be in the third phase of the plan when World Dairy Expo is set to occur. This phase includes a limit of 250 people at outdoor events, eliminating any possibility that World Dairy Expo, as people know it today, can take place.


"Unwaveringly, we recognise our responsibility is to maintain the health of our community and the safety of all of you as exhibitors, attendees and volunteers and to adhere to the orders dictated by Dane County and the national guidelines from the CDC as they relate to COVID-19," added Bentley.


More information, a complete statement from World Dairy Expo, and answers to frequently asked questions regarding the decision to cancel World Dairy Expo 2020 can be found at worlddairyexpo.com.


World Dairy Expo is rescheduled in Madison, Wisconsin for the 54th event on September 28 through October 2, 2021 to bring the latest in dairy innovation and best cattle in North America. The expo will feature a dairy-focused trade show, dairy and forage seminars, dairy cattle show and more to be on display.