May 27, 2016
Nuscience, Jubilant Life Sciences announce strategic marketing agreement
Nuscience Group and Jubilant Life Sciences have announced a strategic marketing collaboration agreement for the distribution of Nuscience products in India, Sri Lanka and Nepal.
Under the agreement, Jubilant will market the Nuscience Health4U products in India, Nepal and Sri Lanka. The products are targeted at poultry species and are aimed to benefit breeders, broiler integrators and grandparent farms.
"We are delighted to be associated with Nuscience Group. The association synergises strengths of both the companies. Nuscience Group offers latest scientifically backed, extensively tested innovations, while Jubilant has established network of trained field staff in the poultry segment," Pramod Yadav, Co-CEO of Life Science Ingredients, Jubilant Life Sciences, said. "The partnership will benefit the customers in accessing products which are unique and are of high quality."
Han van der Broek, business development manager (Asia) of Health4U business unit, Nuscience, commented: "We are extremely pleased with the appointment of Jubilant as our strategic marketing partner in India, Sri Lanka and Nepal. Jubilant is a well-recognised company in the local poultry industries, a leader in its field, which gives us great confidence in them bringing our Nuscience solutions to market".
Jubilant, recognised as a global leader in vitamins for the animal nutrition market, will market Nuscience's Aromabiotic-MCFA (medium chain fatty acids), Shellbiotic (egg shell quality enhancer) and Vitafix toxin binders in India, Sri Lanka and Nepal.
Aromabiotic-MCFA is a patented synergistic blend of free medium chain fatty acids, which can be used to reduce the reliance on antibiotics used in the animal feed industry.
The association will enable Jubilant to further enhance its animal nutrition products portfolio and reach out to large volume of poultry, dairy swine and aqua producers.