January 8, 2016
AB Vista to launch video series at IPPE




AB Vista is launching a technical video series at this year's International Production and Processing Expo (IPPE) in January, aimed at sharing information on various key areas of development in animal nutrition technology for 2016.


The "Extraordinary Science Brought to Life" video series will feature short technical presentations on a range of global science / nutrition topics. It will highlight the latest research and scientific innovation that AB Vista believes will help deliver better animal feed formulation and real performance gains.


"We want to see how science can help to advance our industry - both in the US and globally - and we want to share some pioneering scientific approaches to improving nutrient release in feed," Richard Cooper, managing director of AB Vista, said. "At IPPE and beyond, we're taking the opportunity with our new video series to look ahead and discover more about the latest developments and opportunities to innovate in this sector."


Topics covered in the videos will include best practice principles for combatting phytate; advances in technology to support precise feed formulation; and achieving an increase of consistent performance gains through the use of xylanase.


The first video of the series will be released on the first day of IPPE, entitled "Superdosing - where are the benefits coming from? Part one: IP3/IP4 destruction" and will be presented by Dr Mike Bedford.


More videos will be released over the coming months.


Visitors can seek additional information at AB Vista's stand at Hall A, booth A721, the Georgia World Congress Center.


"It's through open relationships with customers and research partners that we aim to bring a broader knowledge base to the global feed industry," Cooper added. "It's our firm belief that there are significant opportunities for improved feed and animal performance to be had through collaborative, pioneering science."

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