September 2, 2014
DSM's canthaxanthin product first of its kind to gain EC approval
CAROPHYLL® Red 10%, a key ingredient in MaxiChickTM, has been officially recognised by the European Commission as a zootechnical additive.
As the first ever European approval for a canthaxanthin product, this exclusive authorisation validates the beneficial effects of the carotenoid supplement on the reproductive performance of breeding hens.
Used successfully as a pigmenting feed for over 40 years, this approval marks a significant milestone in recognising the hatchability and fertility benefits of canthaxanthin. DSM's leadership in this field is substantiated by the fact that the zootechnical use of canthaxanthin is exclusive to CAROPHYLL Red 10%.
Preceded by a positive scientific assessment from the European Food Safety Authority and the granting of a European patent in 2013, this European holder-specific endorsement is the successful end result of DSM's comprehensive R&D and registration process.
The product delivers clear benefits to customers in enhancing the reproductive performance of their breeding hens, particularly in conjunction with vitamin D3. The company's MaxiChick™ solution has been demonstrated in scientific studies and field tests to produce three more chicks per housed hen and deliver a ROI of four to one.