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April 12, 2019


ADDCON announces new structure in APAC and the Middle East

 
 


At VIV Asia 2019, Bernd Kochannek, CEO and founder of ADDCON, officially announced that Ryan Von de Leon will be the new regional manager for Asia Pacific. He will follow Dr. Anant Deshpande who was very successful in the role for the past few years. At the same time, Dr. Anant Deshpande will be the regional manager of the newly-defined region "South Asia and Middle East".
 

 

Ryan von de Leon started with ADDCON as Technical Sales Manager based in the Philippines. Over the years, his responsibility has grown to the East Asia region which covers the Philippines, Japan, Korea and Taiwan. For his current appointment, he will work closely with Dr. YK Chang, Dr. Christian Lückstädt and the team in Hong Kong. One of the main tasks for the coming years will be to stabilise and grow the sales of the diformates range and also to launch the 3rd-generation acidifiers throughout the region.


Dr. Anant Deshpande will shift his focus and as such he will be more active in his home market in India and the neighbouring South Asian Countries. In addition he will build up a team for the region to ensure a similar dynamic growth like what he had achieved in his former APAC region. Dr. Anant Deshpande also announced that he has Dr. Stevan Petrovic in his team to support the partners in the Middle East. In addition, Dr. Deshpande is looking for additional managers to secure the dynamic development in the region.


It has been agreed that all distributors in the region will be serviced by the ADDCON office in Hong Kong and will be supplied from the existing production sites in Norway and Germany.

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